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“Sterling silver” refers to a metal alloy that contains 92.5% pure silver and 7.5% other metals (commonly copper) to increase strength and durability. This standard is often marked by the “925” hallmark. Because of its high silver content, this alloy has the brightness and value of pure silver, with the structure needed for jewellery.

So when we say “sterling silver jewellery”, we mean pieces crafted from this trusted alloy - designed to last and maintain their appearance over time.

925 sterling silver is made from 92.5% pure silver, which gives it the strength needed for everyday jewellery while still keeping that classic bright finish. Pure 999 silver has an even higher silver content and a softer feel, so it’s best suited to special pieces rather than daily wear. Stainless steel is much harder and doesn’t have the same natural shine as sterling silver, but it’s commonly used in affordable jewellery.

If you’re choosing between 925 and 999 silver, it helps to consider how and when you’ll wear the piece.

Sterling silver jewellery offers several advantages:

• It brings the aesthetic value of silver (shiny, bright, elegant) while being strong enough for everyday wear.
  
• The 925-silver standard is well recognised for quality, making it a reliable choice for gifting or investment in a jewellery piece.
  
• Many people find sterling silver jewellery more affordable than comparable gold pieces, while still offering a precious metal finish.
  
• 
  It suits a range of styles—minimalist daily wear, beach-inspired motifs (like your collection), and more meaningful designs.

Yes - in most cases, sterling silver jewellery is considered hypoallergenic because the high silver content and reputable alloy reduce the presence of problematic metals (like nickel).

Yes - sterling silver can tarnish over time (a dull or slightly darkened surface) because the alloy reacts with sulphur compounds, moisture, air/oxygen and other environmental factors.

To care for your sterling silver jewellery:

• Wear it regularly - interestingly, regular wear helps reduce tarnish because the natural oils in your skin act as a light polish.
  
• Avoid exposing it to harsh chemicals, chlorine, salt-water, heavy sweat, or cosmetics/perfumes just before wearing.
  
• To clean sterling silver gently: use a soft lint-free cloth or dedicated silver polishing cloth; for more stubborn tarnish, mild soap + warm water or specialist silver cleaner is safe.
  
• Store properly: place in a dry, cool place (not high humidity), ideally in anti-tarnish pouch or sealed bag, and keep pieces separate to avoid scratching.

To prolong the brilliance of your sterling silver jewellery:

• Store each piece separately (so they don’t scratch each other).
  
• Use a soft pouch or anti-tarnish cloth/pouch, or sealed zip-lock bag.
  
• Keep the storage area cool, dry, and out of direct sunlight/humidity.
  
• For high humidity climates, include silica packets or anti-tarnish tabs.
  
  Proper storage delays tarnishing and preserves the shine of your sterling silver jewellery.